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Gap Inc. looks — now and then — with WhoWhatWear

CompanyLiz NunanComment

Ten years ago, there was no iPhone, bloggers were few, and you probably relied on glossy magazines for all your style and trend advice. Fast forward to today and consumers have lots of options for how they get their fashion — from Pinterest to fashion sites to street style, there's no shortage of how to get your hands on the latest trends.

One of the first sites to recognize the need for digital fashion content is and for the past 10 years, shoppers have turned to them for styling and fashion advice (and we've loved working with them on bringing our brands to life for their readers!).

To celebrate the last 10 years of fashion as well the 10th anniversary of WhoWhatWear, Gap, Banana Republic and Old Navy partnered with the site's Editorial Director Kat Collings and Fashion Director Bobby Schuessler to take a look at some key trends (velvet from 2006, a faux fur vest from 2008, a primary-color statement coat from 2014!) as well as some of their favorite trends from our current collections. Check out this video to take a walk down memory fashion lane and get some ideas on how to wear the season's biggest trends.

Love what you saw? Shop the trends below. Happy shopping!