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The official blog of Gap Inc.

Shebam, Pow, Blop, Wizz: style icon Brigitte Bardot

FashionJames R. Sanders, Gap Inc. bloggerComment

In 1950, at age 15, Brigitte Bardot was already an Elle magazine cover girl. Today, we can still feel the influence of the woman and fashion icon — who became known simply as BB — in our collections.

By the time the 1960s rolled around, Bardot was a full-on superstar, not just in France, but also in the United States. With a slew of successful films under her belt, the fashion crowd was impressed by her effortless looks off-screen. She epitomized what became known in fashion as the French chic look, which practically every stylist and designer references at least once in their careers. 

Bardot was known for easy pieces and always landed somewhere in the middle of the prim '60s and the free and loose-silhouetted '70s. This summer, when looking for Bardot-inspired wardrobe, focus on prints with loose cuts. Clothing that's oversized can be tied along the waist. Belts that define your shape are also great go-to pieces for completing a look. Ballet flats, enjoying a style renaissance for the woman on the go, were also a Bardot staple — possibly a nod to her early training as a dancer.

Get inspired with these pieces from our brands, each selected for its throwback appeal to Bardot's film-career heyday:

1. Colorblock Bandeau Bikini from Athleta; 2. Mix-media tank dress from Gap; 3. Ashley Bow Ballet Flat from Banana Republic; 4. Navy Print Bikini Top from Banana Republic; 5. Stripe relaxed t-shirt dress from Gap; 6. Samara Muted Metallic Ballet Flat by Yosi Samra from Athleta; 7. Women's Ruched-Side Swimsuits from Old Navy; 8. Women's Sleeveless Striped Shirt Dresses from Old Navy. 

The best way to study Bardot's style on film is to watch them yourself. Here are some of Bardot's most critically acclaimed films from the height of her career: