aDressed

The official blog of Gap Inc.

Gap recycled materials debut on stage, not in landfills

ExperienceCarrie Beard, Gap Inc. Corporate OperationsComment
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Next time you’re at an off-Broadway theater production in New York, look a little more closely at the stage costumes — you might see fabric that once belonged to Gap.

For the past 20 years, we have been donating all kinds of material — fabric, trim, paper, frames — to a non-profit called Materials for the Arts. These supplies go to more than 4,000 arts organizations, public schools and city agencies throughout New York City.

For example, a piece of foam core we used to create a storyboard (an integral part of our product creation cycle) might debut in a classroom as part of an art project or game. A bolt of fabric might make its way to the theater stage as a costume or even a puppet.  Used cloth becomes part of a fashion-design student’s newest project. The possibilities are endless.

This has allowed Gap to divert 29,814 pounds of materials from the landfill in the last three years alone. It’s our way to keep art and fashion moving forward in the community, while also protecting the environment.

Whether it’s through our office moves or general spring cleaning at our 55 Thomas location in New York, we all know that these materials have a second life cycle. As we continue on our path to be the world’s favorite for American style, we also push toward sustainable style — because it’s the right thing to do.  

In April, to celebrate Earth Month, we’ll be sharing more about the creative ways we’re working to protect the environment.

If you are in the New York area and are interested in the donated materials, contact Materials for the Arts.

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(Photo Credit: Materials for the Arts)