aDressed

The official blog of Gap Inc.

My Black Friday Game Plan

ExperienceAbinta Malik, SVP, Gap OnlineComment

Alright. Less than 48 hours until the big day - Black Friday.

For those of you still putting together your game plan, I put together a sample to help you keep your eye on the prize!

Wake up: Set my alarm for 7a.m. so I can check my Facebook, and Twitter to see what is happening in the Black Friday shopping universe (and answer some #shopyourselfsocial questions). After a quick online browse, a hearty breakfast and coffee, I’m out the door. Can’t forget my iPhone!

First stop: Old Navy! Get in line and refresh my twitter (#ShopYourselfSocial) to make sure I’ve got the latest and greatest info on deals. Once I walk through the doors, check-in on shopkick to get my “kicks” and put on my 3D glasses so I can enjoy 3D-Gobblepalooza. From there, grab the puffer coats my aunts have been eyeing and some stocking stuffers (the graphic Ts are only five bucks!). Then head to the cashwrap so I can try and score a free KODAK EASY SHARE waterproof digital camera!

Second stop: Gap! On my way to the store, check for my Gap Mobile 4U personalized Black Friday offer. Keep that text handy so I can use it on the 1969s and knit sweaters my brother asked for - and a couple of winter sweaters for myself;)

Noon: Time to refuel and multitask with some lunch and shopping. While eating, I’ll browse Athleta’s mobile optimized site. I’m sure I’ll spot some awesome finds for my sister and buy it on the spot. One more person checked off the list!

Third Stop: Banana Republic. Time to finally do a little “me” shopping because I need to find an NYE dress. If you’re shopping for a party look too, don’t forget to Instagram it and Tweet the photo to #BRPartyLook so you can win a trip to the NYC premiere of “New Year’s Eve”!

Cyber Wrap-Up: I’m a little exhausted, but not quite done. So, I’ll head home to the couch and my laptop to look through Rachel’s Zoe’s picks on Piperlime for a handbag for my mom and some shoes to go with my new dress. 

Enter Magic vs. Tragic: Pick out my best score! And enter Gap Inc.’s Facebook contest. I’ll need that extra $5,000 of shopping budget to tie up some loose ends on my holiday wish list…

For more tips from Cacky, be sure to visit www.ShopYourselfSocial.com or e-mail press@gap.com.

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